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Thanks for stopping by! If this is your first visit, Hi and Welcome! I’ve designed this little hidden playground of my website as both a creative outlet for myself, as well as a way for me to connect with you guys on a deeper level. Ultimately I want to share with you some things that I use in my day-to-day that will hopefully help you on your own design journey.
I aim to have this space grow, shift and expand over time with limited time offers, downloads and insights into what’s been happening in and out of the I&EG studio of late. Ideally each time you visit Greaseland the experience will likely be something new and unique for you to explore.
Now, fasten your pen tools and enjoy the latest exports!
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1-ON-1 COACHING
•
1-ON-1 COACHING •
THE 3-MONTH PLAN TO GET YOU ON YOUR FEET AND THRIVING!
Packed with everything I’ve learned and implemented into my business since 2018, this program is designed to be flexible and tailored to your unique needs as a creative business owner.
Designed for those designers who are new to freelance or struggling with getting their business to thrive, this plan will help you actively implement a plan packed with everything I use in my business every day!
If you'd like any more info on the program or on anything else Escape Plan related, click the button below or feel free to send me an email any time at info@inkandelbowgrease.com
GREASELAND
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FREE STUFF!
FREE STUFF!
THAT’S RIGHT! IT’S FREE!
I’m constantly learning, creating and finding new ways to make my own process better and I want to help you too. Grab your Greaseland Monthly Freebies below!
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PROJECT TIMELINE *NEW*
(INDESIGN TEMPLATE).
This InDesign template has been key in both client proposals as well as managing the project and ultimately meeting the deadline every time!
This timeline will ensure both you and your client:
Know what’s due when, holding everyone accountable.
What’s happening during each stage of the project.
Meet the deadline without the delays!
GET STARTED ON VIDEO
(HOW-TO GUIDE).
Something I get asked a lot from you guys is “I struggle to film content and don’t know where to start”. So with that, I’ve put together a quick guide outlining the key things that I try to remember for every piece of content I make along with the process I follow to get the most out of every post I create.
ONBOARDING PROCESS
(EMAIL TEMPLATE).
This email template has been integral in improving my productivity when it comes to onboarding my clients without leaving anything to chance. By using this I’ve been able to:
Save time writing a new email for every single damn project
Stop forgetting what information I actually needed to give to my clients
Avoid confusing everybody in the process!
STUDIO UPDATES•
STUDIO UPDATES•
A little look into what’s been happening in the studio lately, some finished work, some work in progress and some other random bits and bobs you might find interesting.
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THANKS FOR COMING TO DESIGN CAMP!
I just wanted to say a huge I&EG thank you to each and every one of you that attended my Designer Boss Summit talk back in September.
This was my first foray into public speaking and as those of you I’ve been coaching would know this is something I’m definitely looking to expand on over the coming months and years.
If you purchased the boss bundle you’ll still have access but if not, I do now have available for the first time my 3-Part Coaching Program.
As an extension of the 3-Part Escape Plan Talk & Workbook I offered at the summit, I’m now giving 1-on-1 coaching to help guide you on your journey to finding your freelance feet — the same way I did these past 6 years, but in just 3-months!
If you’re interested or want to hear more please hit the ‘ASK ME ANYTHING’ button at the top of the page or send me an email at info@inkandelbowgrease.com
I can’t wait to get started with you all!
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Brand expansion for new Ginger Jack beverage Curcuma Jane.
WE GOT
VOTED INTO LOGOLOUNGE BOOK 14!
I remember graduating university back in 2008 and winning an RMIT Bookshop voucher as part of the best best portfolio award. With this voucher I then bought my first logo design showcase book.
I was always envious of the studio’s and artists featured in these books and I think since then it has always been an underlying dream of mine to one day maybe be featured myself.
Well today is that day!
After uploading I think 30+ designs from over the years back in April of 2023, I found out back in September that I was lucky enough to have not one, but TWO logos featured in LogoLounge Book 14 which has just now finally been released!
Burger Queen was actually designed back in 2021 in pen ink and paper before I made the transition to iPad. The challenge with this design was keeping the visual as far away as possible from the obvious competitor and so thinking of different applications of the word “Queen” my client loved the idea of playing on the ‘Burger Queen of Hearts’ direction. With that, the playing card queen holding the burger was born.
Sal-Y-Pimienta (Salt & Pepper in Spanish), was designed back in 2022. This food truck program was developed for the Spanish speaking community of the Colorado area as part of a local business school where they essentially teaching them how launch and run a food truck. My client has actually previously gone to Fiverr to have this logo designed and so with that failed attempt I was lucky to have him reach out and be able to develop this personality-driven mascot design with custom lettering that both fit the demographic as well as the service they offer.
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INK & ELBOW GREASE Co. BRAND REFINEMENT
Along with the development of Greaseland, I also took the time to begin expanding my own brand assets and logo system.
The more noticeable additions were spurred adjustments to my G-Drip logomark, a new cursive wordmark and the addition of an electric blue accent to my colour palette along with refinements to my fonts and layout treatments.
As designers, taking pride in our own identities is so important to show we practice what we preach. After all, if you can’t design for yourself how can you design for someone else?
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PREVIOUS
The adjustment of adding the spurs to the edges of my G-Drip logo represents several aspects of where I’m heading with my brand.
Firstly is the “Dare to Disrupt” mentality I promote to my clients. The previously smooth edges felt too “safe” where the biggest thing I offer to my clients is “poking the bear”. As I always aim to give my clients something to standout I felt like adding spurs gave my logo the perfect “disruption” it needed.
Secondly is its directional appearance. Having the spurs point both backward and forward represents the change and growth I foster in the work I do. Taking brands from just an idea and making them into something special for the people I work with is always my ultimate goal and I feel like this change successfully promotes what I do.
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WHAT DO YOU WANNA SEE ON GREASELAND?
This is only just the beginning of the info, insights and resources I aim to provide for you guys, but, the best way I can expand on that is hearing from you!
At the end of the day you’re the people who I want to help! So to help me help you, I’ve put together a quick form below for those of you who want to share your thoughts. I can’t wait to hear them!
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